I have been doing an
experiment with blogging and pinging, one of the ways which supposedly
gets your site listed and ranked higher quicker.
Firstly
I'll explain what blogging and pinging is. Blog and ping is a technique
you can use to get your site listed in search engines. The idea is that
search engines like blogs because of the ever updating content, so they
keep going back. By writing a blog and placing some site links in the
posts, the search engines will spider the links, and pages shortly after
you blog.
Pinging
is when you send a "ping" to let the directories, which keep lists of
blogs, and when those blogs are updated, know that you have added
content to your blog. These are allegedly closely watched by the search
engine spiders, so they can spider any new content and add it to the
search engine which controls them.
Anyway, back to my experiment, does blogging and pinging really get your site noticed?
Well
my results have been encouraging. I have tested by only using a blog as
the front page of a new information site I started.
http://www.informationpagesonline.com has only been advertised by way of
the blog to announce new content, and then pinged through
http://www.pingoat.com which distributes the blog entries to several
large ping sites.
Following
a week of adding content, and then posting an announcement of the new
content to the blog on the front page and pinging with pingoat, the site
seems to be getting visitors to most of the sections, which I can see
from the log files. I can also see some of the traffic is coming from
search engines, and also a lot of spider activity can be seen on the
site, where the search engines are crawling the content.
So
I have to conclude that blogging and pinging is a way of getting listed
on search engines, or at least of getting noticed by them quickly.
Should you be blogging and pinging?
Of
course that's up to you, but for the time it takes, it maybe worth
trying blog and ping for yourself and tracking the results. A quick blog
post (use http://www.blogger.com if you don't already have a blog) and
then ping with pingoat takes only a few minutes, and may help a site
into all the search engines quickly.
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