It is important to
realize that your choice of a niche can have a significant influence on
the success or failure of your new blog.
Deciding
on a theme can be a daunting task. What exactly are you going to write
about? Your niche needs to be a popular topic that many people are
interested in.
If
you are going to blog about yourself, then you better have a very
interesting life, or you will have difficulty keeping your readers
coming back for more. You should choose a topic that will make it
comparatively easy to grow your readership and build a strong following.
Since
many bloggers write about their favorite subjects, it’s not a bad idea
to start brainstorming by writing down a list of your hobbies,
interests, and any areas of professional expertise. Now try to determine
a niche you can target within one of those areas.
Should
you blog about automobiles in general, or the latest sports cars? If
you choose too narrow a theme then you may struggle to come up with
regular, fresh content. And if you choose a topic that’s too general
your readers may be confused by a jumble of seemingly unrelated posts.
You might consider niches within the following general topic areas which have proven to be popular for blogging:
• Automobiles
• Computers & Information Technology
• Digital Cameras
• Gadgets
• Music
• News
• Photography
• Politics
• Shopping
If
you plan to use Pay-Per-Click advertising to get traffic to your blog,
then remember also that the hottest topics might have the highest
pay-per-click fees.
You
can sometimes get great niche ideas by browsing at Blog directories and
sites like Google Blog Search: http://blogsearch.google.com
Since
it is so time-consuming trying to come up with the ‘perfect’ niche idea,
many bloggers and webmasters have turned to specialized niche discovery
tools. I particularly recommend Online Gold Finder and NicheTopics.
With
Online Gold Finder you can uncover profitable, undiscovered online
markets with just a couple of clicks. Read more about Online Gold Finder
at: http://www.moneyforblogging.com/goldfinder.htm
NicheTopics
is quite handy in a different way. You get to use some great research
that’s already been completed by an expert. It is a ready-to-use report
on 109 unique, untapped niches. Read more about NicheTopics:
http://www.moneyforblogging.com/nichetopics.htm
The
tools above are not free but consider for a moment. If you are planning
– or would even like - to make some money from your blog, then it will
be worthwhile to start off with a well-researched niche.
If a particular tool uncovers a good niche that pays an additional $5 a day, it will pay for itself inside the first month!
Don’t
forget, it will be very difficult to change the theme and niche of your
blog later. So invest some time wisely during your planning stage.
You will be off to a strong start in building a successful blog.
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